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Picture available at at http://www.guardian.co.uk/world/gallery/2009/jul/06/russia-obama-administration?picture=349891252
I believe that with this action I will make the Earth with small amounts reduced CO₂ emissions as well as my belief is the same regarding the new START Treaty between Russia and USA. The information technologies are playing a huge role in the world (e.g. my belief that I will decrease CO₂ with turning off the lights).
As CSIS expose on their website: “The intent of public diplomacy is to communicate with the people, not the governments, of foreign countries.”
http://csis.org/files/media/csis/pubs/071106_csissmartpowerreport.pdf
“A smarter public diplomacy is one that shows respect toward other countries and a willingness to understand local needs and local issues.” (John Zogby-ibid)
This statement is very well illustrated in the Barack Obama speech on nuclear Treaty: “...I stated America’s intention to pursue the peace and security of a world without nuclear weapons...”, “...when the US and Russia can cooperate effectively, it advances the mutual interests of our two nations, and the security and prosperity of the wider world.”
http://english.aljazeera.net/news/americas/2010/03/2010326153215998861.html
In the high politics, this Treaty is promoting a greater security, for the “global” citizens it is given credence to promote less funds for the military and respectively more funds for development in general in the other fields including environment and poverty. But how this news reached my ears? To understand more, I visited a Russian website where it was written: “MOSCOW -- for the past two days the city’s downtown language was English. If you were grabbing a coffee or dining with friends, local waiters rarely bothered to switch to Russian, even with Russians. Obama brought an unprecedented 600 advisors, media, and assistants with him.”
http://www.russiablog.org/2009/07/obama_in_moscow_reset_yuri_mamchur.php
It is possible not to be true, however this is the power of the media, but the important fact is that public diplomacy played its role successfully not only making gratified the world governments, but the non-governmental organizations, multinational corporations, citizens etc, too.